The Nonprofit AI Almanac

Impact measurement and evaluation

Draft a theory of change

Gives you a clear starting story of how your work leads to change.

Lower risk: public info only — Describe your work in general terms.

Please note: This site is only a guide to help people understand. Consult your IT, security and/or privacy department for clarification.

Before you start, gather

Take [VISION] from your mission and strategic plan, and describe [WHO] and [ACTIVITIES] as in your current program descriptions. Keep individual participant stories out.

Starter prompt

Draft a theory of change for [ORGANIZATION NAME]. Long-term change we want: [VISION]. People we work with: [WHO]. What we do: [ACTIVITIES]. Write it as a story in steps ('If we..., then...'), name key assumptions, and list outside factors that could affect results. Do not invent evidence or statistics; list any claim that needs support as MISSING INFO instead of guessing.

Paste the prompt into your AI tool first, then replace the placeholders with your own details. Don't use real names of clients or donors.

Open an AI tool

You are leaving this guide. Copy the prompt first, then open a tool. The link goes to the website of the company named on each link, in a new tab. That company's terms and privacy policy apply there. Paste the prompt in, then replace the placeholders with your own details. Don't enter real names or confidential details.

Check the result

Treat it as a discussion starter and refine it with staff, partners and the community you serve.

What it might get wrong

Smooth if-then links that read as proven when they are only guesses. Citations to research that may not exist. Outcomes bigger than your [ACTIVITIES] could produce.

Why AI makes things up